instant point of sale video: Transforming Video Communication for Business and Accessibility
Key Contributions
Developed a real-world use case that combines social impact with commercial scalability.
Designed an intuitive UX/UI to enable seamless interactions for both end users and administrators.
Secured funding through strategic partnerships, allowing for the delivery of an MVP in just four months.
Scaled the platform to serve over 100 corporations and expanded functionality to include sales, support, and promotions.
I created instapos.io, an innovative video communication platform that addresses the increasing demand for instant, real-time interaction. Prior to instapos.io, sales representatives lacked the necessary tools to connect with customers immediately and showcase products without the need for in-person visits. This platform allows customers to engage directly with representatives and experience live product demonstrations from the comfort of their homes, revolutionizing the way businesses and clients communicate.
The project began by assembling a team and identifying a real-world application for our technology. I partnered with Migam, a company that connects Deaf individuals with businesses through interpreters, to create a platform that meets both social and business needs. To secure funding, I presented a strong business case in the SCALEUP competition organized by Tauron, emphasizing how instapos.io could address accessibility challenges and future sales opportunities. Our project won the competition, which provided the necessary resources to develop a functional Minimum Viable Product (MVP) within four months.
Initially launched to enhance accessibility, instapos.io was adopted by over 100 leading corporations in Poland. As CEO, I expanded its applications, scaling the platform for sales, support, and real-time promotions. Two years after its launch, it became a crucial tool for TOYOTA, enabling video-assisted sales and inspiring other major brands to adopt it. This transformation from focusing on accessibility to empowering sales has established instapos.io as a leading video communication solution.
Strategy + Creative + Art director: Cezary Zieminski
app lead developer: Arkadiusz Chybinski
front-end lead developer: Lukasz Pierweis
DevOps lead: Adam Machnikowski
Project Manager: Piotr Szczepaniak
app lead developer: Arkadiusz Chybinski
front-end lead developer: Lukasz Pierweis
DevOps lead: Adam Machnikowski
Project Manager: Piotr Szczepaniak
