Revitalizing Joint Health Through Creativity
Key Contributions
Directed a cohesive press and radio campaign highlighting Odnovit’s benefits.
Fostered collaboration between copywriters and art directors for impactful storytelling.
Enhanced brand visibility and consumer trust through creative, multi-channel messaging.
Leading a talented team of copywriters and art directors, I orchestrated a dynamic campaign for Odnovit, a dietary supplement designed to support knee health. The campaign combined impactful press visuals with engaging radio storytelling to resonate with the target audience, emphasizing the product’s unique benefits in a relatable and memorable way.
Our approach blended creativity with strategy, delivering a cohesive message that captured attention and reinforced Odnovit’s position as a trusted solution for joint care. This multi-channel effort showcased the power of collaboration and innovative thinking in health-focused communication.
This cohesive approach ensured strong brand visibility and positioned Odnovit as a trusted supplement for individuals seeking effective support for knee and joint health.
radio ad
Strategy & Creative: Director: Caesar Zieminski
senior art director: M. Stosio
copy: Maria Ostrowska
Agency: PMPG Point Group | nano
senior art director: M. Stosio
copy: Maria Ostrowska
Agency: PMPG Point Group | nano
